March 7, 2024

Press Release: Divi’s Nutraceuticals presents natural ingredient solutions at Natural Products Expo West 2024

Expert carotenoid formulations for every application

At Natural Products Expo West 2024, Divi’s will present a range of plant-based and natural ingredients for foods, beverages and supplements. Using their formulation expertise, Divi’s offers carotenoid solutions to meet the requirements of every application, from supplements to beverages, gummies, cereal products and ice creams, among others. Part of one of the largest inventories of high-quality beta-carotene forms on the market, Divi’s natural beta-carotene is produced by fermentation of Blakeslea trispora and can be used both for fortification and coloration of many food and beverage products, as well as in dietary supplements.

Naturally sourced coloration for clean labels

Divi’s will also be showcasing CaroNat, a naturally sourced food ingredient intended for the dark yellow to orange coloration of a variety of foods and beverages. CaroNat is made from concentrated carrot juice and inherently contains beta-carotene. Consisting only of ingredients of natural origin and manufactured without the addition of silicon dioxide, CaroNat supports brands in their transition to clean labels. Consumers are increasingly concerned about the health effects of artificial colorants. They are seeking more natural options, boosting the demand for additive-free foods and beverages. At the same time, aspect and color still play a key role in food selection and purchasing decision. Made only from natural ingredients and delivering the desirable appearance of the final product, CaroNat allows claims such as: “No artificial color/ingredient”, “Vegetarian” or “Vegan”, helping food marketers to respond to this growing trend.

AstaBead: natural antioxidant power

Divi’s Nutraceuticals will present another innovation, AstaBead. Divi’s and Algalif have joined their expertise to develop highly concentrated beadlets of sustainable natural astaxanthin. Algalif’s production process, located in Iceland, uses renewable energy, and provides premium astaxanthin oleoresin naturally sourced from microalgae. Divi’s transforms this oleoresin into exclusive, easy-to-handle AstaBead beadlets that contain 5% astaxanthin – the highest concentration on the market – allowing smaller tablets and hard-shell capsules. AstaBead beadlets also show excellent performance in applications such as nutritional bars and fortified powder drinks.

For more information, please visit Divi’s Nutraceuticals (booth #4209) at Natural Products Expo West or contact us.

Divi’s Nutraceuticals is a global manufacturer and supplier of about a hundred forms of carotenoids and vitamins. The company was founded in 2006 as a division of Divi’s Laboratories, a leading global supplier of active pharmaceuticals (APIs) and intermediates. Divi’s is fully dedicated to quality and innovation with a team of over 400 scientists who make up their Quality, Research and Development departments. Thanks to their exclusive cutting-edge development and production, they supply supplement, food, beverage, pet food and feed customers with state-of-the-art product forms throughout the world.

DIVI’S AMERICAS OFFICE:
Divi’s Laboratories (USA), Inc.
25A Hanover Road, Ste 300
Florham Park, NJ 07932

USA
Tel: +1 (973) 993 1060
Fax: +1 (973) 993 1070

Email: usmail@divisnutra.com
Website: divisnutra.com

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